"Because he hath sat his love upon me, therefore will I deliver him: I will set him on high, because he hath known my name."
Because we love Him, in our sinful being, imperfections and flawed nature. And just because we set our love on him and we know His name, He calls us his own. We know the name to call in spite of ourselves. We know that we are nothing without him and because of that he will deliver us.